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Chow Tai Fook, Loupe Jewellery Academy 설립 지원

Chow Tai Fook Jewellery Group
2019-12-18 16:19 1,366

(홍콩 2019년 12월 18일 PRNewswire=연합뉴스) 더 지속가능한 미래를 만드는 한편, 유산 보존에 전적으로 전념하는 Chow Tai Fook Jewellery Group Limited("Chow Tai Fook Jewellery Group", "그룹" 또는 "회사")(SEHK 증권코드: 1929)가 10년 지속가능성 전략을 개시했다. 이 전략의 핵심 요소는 Loupe Jewellery Academy다. 이 아카데미는 세계에서 가장 오래된 보석 학교인 프랑스 Haute École de Joaillerie (HEJ)와의 전략적 파트너십으로 설립됐다. HEJ는 1867년 파리에서 프랑스 보석 상인들에 의해 설립된 곳이다. Loupe Jewellery Academy의 목적은 보석 산업에서 미래 세대를 양성하고, 이들에게 영감을 불어넣음으로써 미래를 만들어가는 것이다.

Chow Tai Fook Jewellery Group 전무이사 Bobby Liu는 "Loupe Jewellery Academy의 교육과정은 '디자인', '장인정신', '판매와 마케팅'의 세 가지 핵심과정으로 나뉜다"라며 "아카데미의 설립 목적은 보석 산업의 모든 측면에 관한 전문 훈련을 제공하기 위한 것"이라고 말했다. 이어 그는 "또한, 장차 보석 산업에 종사하고자 하는 젊은 생산자와 디자이너를 대상으로 끈기라는 장인정신을 양성하는 한편, 세대 간 장인정신과 혁신을 도모하고자 한다"라고 덧붙였다.

HEJ 디자인 이사 Sylvie Ballivet가 감독한 첫 번째 고급 보석 디자인 과정은 지난 6월 총 6주에 걸쳐 12명의 Chow Tai Fook 보석 디자이너에게 집중적이고 고무적인 훈련을 제공했다.

전문가 자문위원회를 초청해 Loupe Jewellery Academy의 장기적 발전을 위한 조언을 듣기도 했다. Loupe Jewellery Academy 컨설턴트 Corentin Quideau는 "우리 아카데미가 보석 산업에서 최고의 교육을 제공하는 학교가 될 수 있도록 앞으로도 교육과정을 계속 다듬어갈 예정"이라고 말했다.

Loupe Jewellery Academy는 보석학, 보석 지식 및 보석 디자인과 같은 주제에 대해 세계적 수준의 훈련을 업계 전문가에게 제공하고자 세계 최고의 다이아몬드, 천연 보석 및 진주의 권위적 기관인 GIA(Gemological Institute of America)와 협력할 계획이다. GIA 부회장 겸 최고 실험실 및 연구 책임자 Thomas Moses도 Loupe Jewellery Academy의 전반적인 교육과정을 인정했다. 그는 "Loupe Jewellery Academy가 학생들의 디자인 지식을 높일 수 있는 고급 보석 디자인 과정으로 프로그램을 시작한 것은 신중한 결정이었다"라고 말했다.

Chow Tai Fook는 10년 지속가능성 전략의 일환으로 보석 전문가와 열정적인 아마추어를 참여시켜 자사의 교육 프로그램을 더 확장할 계획이다.

Sylvie Ballivet (left), the Design Director from HEJ Paris has conducted her first high jewellery design class in June and September, encouraging her students to adopt a more open-minded and innovative approach to their designs.
Sylvie Ballivet (left), the Design Director from HEJ Paris has conducted her first high jewellery design class in June and September, encouraging her students to adopt a more open-minded and innovative approach to their designs.

 

Loupe Jewellery Academy’s curriculum featured every minute detail behind high jewellery design, ranging from fundamentals to generating meaningful design concepts, and from creating their own design to material selection.
Loupe Jewellery Academy’s curriculum featured every minute detail behind high jewellery design, ranging from fundamentals to generating meaningful design concepts, and from creating their own design to material selection.

사진 - https://photos.prnasia.com/prnh/20191216/2672302-1-a?lang=0
사진 - https://photos.prnasia.com/prnh/20191216/2672302-1-b?lang=0

출처: Chow Tai Fook Jewellery Group

출처: Chow Tai Fook Jewellery Group