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Digital PR Strategies 2018 Conference


This insightful conference will discuss the growing digital PR revolution, evolving media relations trends and focus on digital strategies and practical roadmaps that brands and organizations can leverage on with the latest tools and technology and platforms, amplified digital content and social platforms to build better trust and engagement with their audience. 

An expert line-up of presenters will provide their valuable insights on digital content strategies on social media, live streaming on Facebook, video stories, editorial best practices, online reputation management, using Twitter as a powerful listening tool and engagement strategy, data-driven PR campaigns, managing Influencer partnerships, measuring media relations, smart dashboards for analytics and pitching it right for both audience and digital journalists.

Latest insights on these hot-button issues of the industry:

- Best practices for digital PR and integrating it with your overall marketing plan.

- Trends & Developments in PR & Media Relations, latest tools & technology impacting the way you do PR & media relations.

- Content strategy on Facebook Live & other live streaming platforms.

- Digital content to build greater trust, more engagements & greater loyalty.

- All roads lead to search - Get a good grip & handle on Google's rankings & analytics communications strategy.

- Data-driven PR campaigns.

- Twitter as your social listening tool and one-to-one engagement platform.

- Craft out a digital system to connect with journalists online and pitch them through social media and other platforms.

- Negotiating brand partnerships with influencers & managing the relationships.

- Online reputation management.

- 360 video strategies.

- Optimising digital content & message for customers & journalists.

- Content amplification techniques.

- Leadership branding & digital platforms.

- PR communications strategy for Snapchat & Instagram and other platforms.

- Measuring the success of digital PR.

- Develop a dashboard for measuring social media and media communications programs.


To attend this event, please email reg@asher-russell.comRegister early to save on fees (Super Early Bird ends 5 July 2018).

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